Social Media Automation & AI Prompt Engineer for SaaS Business

Are you passionate about using AI to transform how businesses engage with their audience? We're looking for a Social Media Automation & AI Prompt Engineer for SaaS Business with strong AI expertise to harness the power of custom GPTs, automation workflows, and generative AI.In this role, you will architect and implement AI-powered solutions to create content, automate engagement, predict trends, and drive performance across our digital platforms. You’ll sit at the intersection of marketing, machine learning, and automation working closely with data and the founders to scale intelligent AI systems.

Responsibilities:

• AI-Powered Content Automation
• Build and deploy systems that use AI tools (e.g., ChatGPT, Jasper, Copy.ai) to generate, personalise, and schedule content across platforms.
• Implement prompt engineering strategies to align AI-generated content with brand voice, tone, and strategic objectives.


• Workflow Automation & Platform Integration
• Develop automation workflows across tools like Zapier, Make, n8n, or custom Python scripts for seamless publishing, scheduling, and alerting.
• Integrate APIs from LinkedIn, Meta, X, Instagram, YouTube, TikTok, and Threads with CMS, CRM, and analytics platforms.


• Engagement Bots & AI Assistants
• Design and implement social engagement bots and smart reply systems using AI/LLMs to respond to comments, DMs, and mentions intelligently.
• Route high-value interactions to sales or support via Slack, Teams, or CRM triggers.


• AI Product Contribution
• Collaborate with the founder to turn automation features into SaaS capabilities for end users.
• Participate in prototyping and testing AI social assistants, campaign generators, and branded content engines.
• Use tools like LangChain, OpenAI’s Assistants API, and vector databases (e.g., Pinecone, Weaviate) to personalise outputs for different users.


• Intelligent Analytics & Insight Generation
• Use ML models or AI tools to analyse campaign performance, audience sentiment, and engagement trends in real time.
• Build dashboards with predictive insights and content recommendations.


• Experimentation & Continuous Improvement
• Test emerging AI tools (image/video generation, sentiment analysis, predictive posting) and evaluate ROI.
• Optimise prompts, model parameters, and workflows for maximum performance and compliance.

To be successful in this role, you will have:

• Skills & Experience
• 3+ years in social media automation, marketing technology, or AI-driven content development.
• Proven experience with large language models (e.g., OpenAI, Claude, Gemini), and prompt design for marketing use cases.
• Strong automation tool experience (Zapier, Make, Python, Node.js, APIs).
• Familiarity with social media platforms APIs and webhook-based automation.
• Experience with data visualisation (Power BI, Google Looker Studio) and campaign analytics.


• Technical Knowledge
• Scripting in Python or JavaScript for workflow development.
• Understanding of ML/AI concepts, NLP, and basic model fine-tuning.
• Working knowledge of vector databases, embeddings, and retrieval-augmented generation (RAG) is a plus.


• Nice to Have
• Experience with image and video AI tools (e.g., Midjourney, Runway, Synthesia).
• Previous work in B2B, tech, SaaS, or offshoring sectors.
• Familiarity with HubSpot, Salesforce, or other CRM systems for campaign sync.